Glu Mobile San Francisco published the Kim Kardashian: Hollywood app has made a fortune with their latest entertaining game. Analysts forecast that the app will roughly accumulate $200 Million in 18 months, making the biggest and most profitable year in the company’s history.
They chose Kim Kardashian to star in their new game because she identifies to most of the people all over the world, making it easy to create a firm brand identity, especially now that she married Kanye West.
The game’s concept is simple: Kim Kardashian will be their mentor and players will work their way up the rocky roads of Hollywood stardom. Her wardrobe is up to date, her style is modern and it gives you a dual life in the world of showbiz.
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