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Rising Engagement in Blockchain Gaming
The average number of daily active wallets connected by players to blockchain games experienced a significant increase of 20% month-over-month in February, as revealed by DappRadar and the Blockchain Game Alliance in their latest industry report. The surge in engagement is largely attributed to the ongoing excitement surrounding play-to-airdrop campaigns, which incentivize players with token rewards for participating in games.
Play-to-Airdrop Trend:
The play-to-airdrop trend has been a driving force behind the growing interest in blockchain gaming. By offering potential token incentives to players, this strategy has successfully drawn more individuals towards exploring crypto games. Additionally, the rise in prices of gaming tokens, coupled with the upward trajectory of Bitcoin, has further fueled the expansion of the market.
One notable example of the play-to-airdrop trend in action is Pixels, a popular social farming game on the Ethereum scaling network Ronin. Following a successful token airdrop campaign, the PIXEL token witnessed a significant surge in trading volume, surpassing $1 billion in less than a day. This success story underscores the effectiveness of leveraging play-to-airdrop strategies to boost player engagement and token value.
Platform Success and Growth:
Ethereum scaling network Polygon emerged as a key beneficiary of the increased activity in gaming users during February, with an average of 408,000 daily active wallets—a remarkable 117% increase compared to January. Notably, the shooter game Matr1x Fire contributed significantly to this surge, attracting over a million registered players during a testing phase.
Furthermore, SKALE, another Ethereum scaler, recorded 284,000 daily active wallets, driven by popular games like MotoDex, 5tars, and StrayShot. Other platforms such as BNB Chain, Ronin, and Near also saw substantial growth in active gaming users, highlighting the broadening appeal of blockchain gaming across various networks.
Top Games and Market Trends:
Individually, multi-chain game MotoDex led the pack with an impressive 6.9 million unique monthly active wallets in February, followed by Sweat Economy with 3.75 million wallets, Trickshot Blitz with 1.03 million wallets, and PlayEmber with 918,000 monthly wallets. These figures underscore the diverse range of gaming experiences attracting players within the blockchain ecosystem.
As Bitcoin soared to new all-time highs above $73,700, prominent gaming tokens like Immutable (IMX), Ronin (RON), PIXEL, Gala Games (GALA), and Parallel (PRIME) also experienced significant gains, reflecting the overall bullish sentiment in the crypto market.
We have published our February 2024 Gaming Report!
The current landscape in blockchain gaming is brighter than ever. As the crypto market strengthens and Web3 gaming reaches new milestones, the industry is capturing global attention. This evolving scene signals a promising and… pic.twitter.com/AXiAAtPEUQ
— DappRadar Insights (@InsightsByDR) March 14, 2024
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